Constant Contact Email Marketing Guide
If you’ve been thinking about trying out Constant Contact, you’ve come to the right place. Constant Contact is an internet marketing company with offices in Waltham (Massachusetts), Loveland (Colorado), and New York. It offers a website that allows you to create, send, manage, and manage your email lists. With this in-depth review, you’ll be better equipped to decide whether it’s the right fit for you. Let’s get started!
Constant Contact has a few drawbacks. It lacks automation features like branching points or splits. Constant Contact doesn’t offer personalized email, as some email providers do. Workflows start with a trigger. This could be an email or a site visit. Then, depending on your requirements, you can customize the order of emails and add delays between them. Constant Contact also offers a variety of integrations with third-party applications, like Vimeo. This integration allows you to create automated email workflows for events and sell digital products. You can also respond to abandoned shopping carts.
Another benefit of Constant Contact is that it lets you create attractive signup forms for each visitor to your website. Signup forms can be created with its easy-to-use interface, which makes it a breeze to copy and paste into your site. Constant Contact’s signup forms can be tailored to the interests of your website visitors. Now you can launch your email campaign. Once you’ve established your list, you can begin sending targeted emails.
Constant Contact’s ability to segment its contacts by tags is another great feature. You can send targeted emails to people who have certain interests or tags related to your business. Constant Contact offers detailed reporting as well. The best part? It’s free to use. You can even sign up for a 60-day trial and try it for yourself! Make sure to check the free trial and learn about the pricing and features.
Constant Contact’s email tools are affordable and simple to use. Even newbie email marketers can understand the platform’s interface. The software promises high deliverability, which means less chances of emails getting caught in spam filters. It also has many niche-specific features, including Google Analytics and Eventbrite integrations. You can also use Constant Contact to integrate social media accounts, such as Facebook. You can also create Facebook ads and integrate campaigns.
Another great feature of Constant Contact is its email editor. You can send automated emails to your new subscribers. You can also track the performance of your email. You can segment your contacts to send them special messages and offers. The Constant Contact email editor allows you to segment contacts. If you have a Shopify-based store, Constant Contact can help you amplify your efforts. The program syncs your contacts and products automatically, allowing you to send targeted emails and offers to customers. Constant Contact can help you recover customers and sales lost.
The drag-and-drop editor is also a great feature in Constant Contact. It allows you to add different design elements and layouts to your emails, and it also lets you preview your emails in several popular email clients. Constant Contact doesn’t require you to know coding to create beautiful emails. Constant Contact is the best choice for beginners in email design. This email editor is great for beginners and can be used for many purposes.
Constant Contact also offers intuitive marketing applications that help small businesses and nonprofits build email lists. Their applications include email marketing, social campaigns, and event marketing. Other useful features include reporting and survey management, and drag-and-drop email templates. Constant Contact can manage all your email design and communication requirements. Constant Contact is also friendly for e-commerce merchants, as it offers customizable templates. Constant Contact is not as customizable for advanced creative designers.
Pricing depends on the size of your email list and how many you wish to send. There are two plans available: email Plus. The latter includes a range of additional features, including coupons, surveys, and registration forms. Constant Contact is priced fairly competitively in the market, but it falls behind Editors’ Choice winner Campaigner. Constant Contact also offers a free trial plan that allows you to test it out and get started for less.
The Constant Contact Reporting tab provides a summary of the statistics for your email campaigns. To compare each email’s performance with its competitors, you can filter the data by campaign name or time frame. You can also export this data to Excel and CSV. Constant Contact also has a mobile app. A monthly plan might be a good option for those with large contact lists. But that can be a costly option if you don’t need advanced features.